Win it with Wine
Have you been to a playoff Basketball, Football or Bqw3aseball game before? If you have then you know exactly what I’m talking about, but if you haven’t I’m sure you can imagine this. Imagine paying good money for seats to watch the ball game, and outside of the corner of your eye you see a glass box. Inside that glass box is a bunch of big shots who aren’t even watching the game. Their eating the finest cuts of meat while drinking expensive wine.
The idea behind serving good wine at these events is to add a touch of class while getting your buyer wasted on his ass. You won’t see these CEOs and top executives throwing back tequila shots or shotgunning keystone light beers like those cheapstakes I mentioned previously in this blog.
Big Business CEOs
The guys hanging out in those glass boxes at the top or bottom (Legends Club) are the big shots. They are serious businessmen. My husband would love to be up there hanging with the big boys, but he’s a carpet cleaner by trade. I have to say, he actually does very well as a carpet cleaner, and he’s won various awards in town. His website CarpetCleanersStamford.com is very popular and generates him a lot of new business.
His phone is ringing off the hook for people who want their carpet steam cleaned, but I still doubt he’ll be visiting the legends club anytime soon. He doesn’t even care for getting trashed.
My husband likes to enjoy his wine slowly sipped. On top of that – don’t even try to get in front of him when his Yankees are on! You’ll be on his shit list for the next year if he misses even a second his game.
Wine Makes Deals Happen
Believe it or not, but the seller who’s treating those big CEOs and executives to the most exquisite wines on this planet is making a pitch. The whole time he is pre-closing, finding their leverage, and making his pitch. Most alcohols have a rather bad affect on the body and will cause you to fall over, but wine doesn’t.
Cheap wine may be the culprit to couple bumps and bruises but you can count on dirt cheap tequila to be on the most wanted listed for causing terrible accidents. Great wine makes you feel good, honest, happy, and almost giddy. That’s why these salespersons keep pouring on the good stuff.
To make a sale you want your buyer to be immersed in the moment. The best sales are made when games are won. The excitement of a good game finishing up in the 9th inning, and the crowd roaring so loud that you can hear it through the glass makes your heart pound. An easy “Lets get that agreement signed” is delicately placed right after the excitement happens, but before everyone starts to go home.
Beer doesn’t make deals
When is the last time you heard a huge deal go down after having a Miller lite? Keep thinking, that’s right – never. I bet that you couldn’t even imagine that happening. The more likely scenario is two rednecks fighting over who can have the last beer. Beer don’t have the same class as wine. Great things happen under the influence of wine, not beer, and that’s why wine is number “whone”!